Privacy Policy

Effective Date: December 1, 2025

Diamond R Equipment ("Diamond R," "we," "us," or "our") values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, submit a form, contact us, or interact with our advertisements, including lead forms on platforms such as Facebook and Instagram.

By using our website or submitting your information, you agree to the terms of this Privacy Policy.

Information We Collect

We may collect personal information that you voluntarily provide to us, including but not limited to:

• Name

• Phone number

• Email address

• Location (city, state, or county)

• Equipment interests or purchase intent

• Financing interest information

We may also automatically collect certain information when you visit our website, such as:

• IP address

• Browser type

• Pages visited

• Time and date of visit

This information is used to improve website performance and user experience.

How We Use Your Information

We use the information we collect to:

• Respond to inquiries and requests

• Provide pricing, availability, and financing information

• Contact you regarding equipment, promotions, or services

• Improve our products, services, and marketing efforts

• Comply with legal or regulatory requirements

Advertising & Lead Forms

Diamond R Equipment may collect information through third-party advertising platforms, including Facebook and Instagram lead forms. Information submitted through these forms is used solely for sales follow-up, customer communication, and marketing related to Diamond R Equipment products and services.

We do not sell or rent your personal information to third parties.

Sharing Your Information

We may share your information with:

• Authorized Diamond R Equipment employees

• Service providers assisting with marketing, CRM, or website operations

• Financing partners when requested or necessary to process inquiries

All third parties are required to protect your information and use it only for authorized purposes.

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your Choices

You may:

• Request access to or correction of your personal information

• Opt out of marketing communications at any time

• Request that we delete your personal information, subject to legal requirements

To exercise these rights, please contact us using the information below.

Third-Party Links

Our website or advertisements may contain links to third-party websites. Diamond R Equipment is not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies.

Children’s Privacy

Diamond R Equipment does not knowingly collect personal information from individuals under the age of 13. If we become aware that such information has been collected, we will take appropriate steps to delete it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

Contact Us

If you have questions about this Privacy Policy or how your information is used, please contact us:

Diamond R Equipment
Higginsville, MO & Freeburg, MO
Phone: 573.455.2617
Email: sales@diamondrequipment.com

This Privacy Policy is intended to comply with applicable privacy laws and advertising platform requirements, including Facebook and Meta lead form policies.